We spend so much time focusing on material possessions. We constantly check our bank balance. We visit the mall and online shopping stores, carefully scrutinizing products, searching for something... anything that will bring some fulfillment and help fill the void in our lives. But how often do we find that after the initial thrill of the purchase, after that dopamine hit has worn off, the product loses its luster?
Perhaps the product itself was not what we were actually looking for.
What, then, are we really searching for? Not pieces of plastic. Not pieces of fabric. Not little screens full of icons. These things, in and of themselves, seem hollow. It seems that the thing we really want can't be found in a store. But what is this thing we seek? When we ask ourselves why we buy products, our answer usually refers to "happiness". And, of course, happiness itself is not for sale, so that's why we think we should buy other things to get it.